NIKE G.T. FUTURE | AI SPEC COMMERCIAL
A cinematic exploration of the Nike G.T. Future, reimagined through artificial intelligence.
Inspired by futuristic technology and organic, alien-like transformations, this 30-second spec commercial explores the evolution of the sneaker through intricate macro details, metallic surfaces, and surreal product animation.
The commercial was created using AI-generated imagery and video, combined with traditional motion graphics, compositing, and editing techniques to achieve a cohesive cinematic experience.
Creative Direction, AI Production & Post-Production: Steven Tapia
Tools Used:
Creative Direction, AI Production & Post-Production: Steven Tapia
Tools Used:
ChatGPT Image 2/2.5 - Image Generation
Dreamina Seedance 2.0 & 2.5 - AI Video Generation
Adobe After Effects - Compositing & Motion Graphics
Adobe Premiere Pro - Editing
Suno — Music Generation
Independent creative spec project. Not affiliated with or commissioned by Nike.
Dreamina Seedance 2.0 & 2.5 - AI Video Generation
Adobe After Effects - Compositing & Motion Graphics
Adobe Premiere Pro - Editing
Suno — Music Generation
Independent creative spec project. Not affiliated with or commissioned by Nike.
ChatGPT Image 2.5 | Seedance First & Last Frame Design
Sole
Side Surface
Tongue Reveal
Ending
Nike Logo
